Hi, I’m Craig Bailey and this is my personal blog where I write about technology, business systems, HubSpot and general life experiences. You can read my posts here.
(If you are looking for the Content is King post by Bill Gates it is here)
I’m involved with three agencies in Sydney:
I also co-host HubShots, the podcast and YouTube show focussed on getting the most out of HubSpot. We are the creators of the HubShots Framework.
Is it just me, or does it seem as though for every one amazing Black Friday and Cyber Monday offer you receive there’s two that give you buyer’s remorse: you purchased it previously and now you have an email slapping you in the face offering it for up to 80% less than you paid. Case in point: I purchased a HubSpot theme for $1200 earlier in the year. This morning I received an email...
If Gary Vaynerchuk ever releases a fragrance line I think he should call it Hustle.
This comment from Evan Spiegel (mentioned as part of the Snap, Inc Spectacles reveal in WSJ) is useful: “People wonder why their daughter is taking 10,000 photos a day. What they don’t realize is that she isn’t preserving images. She’s talking.†This is a key insight that most of the *older* generations don’t appreciate. Behaviours change, and whilst a snap-happy younger...
This is why I always use Book Depository these days. Book Depository is more expensive for the books themselves, but Amazon totally fucks you over with the shipping. And their shipping timeframes are ridiculous too (4 weeks to ship a book, seriously?) Book Depository total for 3 books: $72.20 Amazon total for 3 books: $127.18 Book Depository: Amazon: btw worth mentioning that buying through these...
One question customers ask semi-regularly is: how do I reduce my contact database cost? That is, they feel that the cost of keeping their contacts database is too expensive – and they want to know how to reduce the cost – ie by removing contacts. This applies (obviously) to contact databases that are priced on a per contact basis (eg MailChimp, ActiveCampaign, HubSpot, etc)...
Here's how to control your Facebook conversion attribution window.
We chat about how he manages work/life balance, how he approaches marketing strategy, and also his continued involvement in tactical decisions
It seems the 'B2B never use Facebook' myth just won't die.
A few years ago when I went to get some physiotherapy done (eg pulled a shoulder muscle or hurt my neck) it would all be fixed after two sessions, and we’d possibly have a third session just as a check up. Two week ago I hurt my shoulder and went for some physio. The first session was mostly discussion and exploratory with a bit of actual physio and improvement. Next session was two days...
Option A: As soon as you realise you’ve done something wrong or stupid or even just accidentally, apologise. Fix the relationship (business, personal or other) as soon as possible. This is your top priority. Option B: Let some time go by while you think through whether you ‘really’ were at fault or not. Assume that as time goes by it will blow over and things will return back to...