I caught up with old workmates at a company ‘reunion’ a few weeks back. Some of them I hadn’t seen since 2007 (that’s 16 years ago as I write this). I was struck by a few things: many conversations picked up easily again, as if it were just days, not decades, since we last spoke so many things haven’t changed – we’re all the same old people we used to be...
Robodebt justice begins
The findings from the Robodebt royal commission have been accepted by the Government, and 16 public servants are now being investigated. Thus begins the start of justice, in this shameful scheme. As a reminder, the Robodebt scheme unlawfully – and in many cases erroneously – sent more than 160,000 debt notices to people on welfare and social services. The scheme resulted in suicides...
HubSpot versus Salesforce
In this post: HubSpot partners making bold claims about HubSpot versus Salesforce Business sophistication (not size) is the key Salesforce clarity HubSpot’s direction A reasonable response Footnotes (including HubSpot gaps) Bold claims I’ve been a little puzzled by some of the posts I’ve seen on LinkedIn, over the last year or so, by HubSpot Partners making comparisons between...
Misleading statistics
Just received a newsletter from someone I follow (and admire). The subject line was: Improving my sales conversion by 39.7% Like the sucker I am, I dived in, keen for the learnings… Here’s what the results were based on: 301 page views, across two variations (yes, that’s just 150 page views on each) One had 6 conversions The other had 8 conversions That’s it! This is such...
Why haven’t I moved my blog from WordPress to HubSpot?
I love using HubSpot and I’d love to move this blog over to HubSpot instead of WordPress.
But there’s no easy way to import all the comments over – and I have decades of comments.
That’s all.
True colours
Spend decades being a good person: “Not sure about that person…” Drink too much at the staff Christmas party and say some dumb things (could be racist or sexist or political or religious etc): “Now we see their true colours!” As the saying goes: Reputations take a lifetime to build and an instant to lose. On one hand: We all say dumb things at times On the other:...
So what?
Chatting with Mal last week and he reminded me of the ‘So What?’ test – a good habit to implement when preparing a presentation, article, meeting agenda, proposal, etc. Essentially, just ask yourself ‘So What?’ when you’ve prepared the slide, or paragraph or bullet point. Does it add value to the conversation? If not, why is it there? (Not a new concept, and...
Resistance and Clarity
I’m reminded of this quote from Chip and Dan Heath
Resistance is created through a lack of clarity
This is a good tonic to my musing last month.
Looking back on the golden days
Remember a few years ago when ranking on Google was easy, buying clicks on Google Ads was cheap, Facebook ads were a bargain, and getting followers on social was just a matter of using the right hashtag? It’s easy to look back on those times and think about what we should have done at the time. What we should have taken advantage of. What we could have achieved. Before it all became so hard...
Detection Dogs
Who knew?
The Australian Federal Police (AFP) have specially trained dogs that can sniff out electronic devices, mobile phones, SIM cards and USB sticks.
As well as drugs, currency, explosives and firearms (which you probably already knew).
Only found out about this after reading the latest news about the mushroom murders.
(via a daily email from The Sizzle)