The excitement – and in some cases, overexcitement – around AI is starting to get pushback. It’s the classic journey transformative technologies go through. Negative sentiment, legal disputes, privacy legislation and perhaps just plain old overwhelm are starting to kick in. One way to look at this is as an opportunity. If you were worried you were falling behind (like most Gen X...
The Kindness Before the Storm
As I write this, Threads (the new social platform from Meta) has just passed 100M users. In 5 days. Interesting times. I’m really enjoying the freedom of a fresh start. I have hardly any followers on Threads and thus don’t feel at all constrained in what I share. This might seem odd (for a marketer to say) but for me there’s a pressure on Twitter, LinkedIn and Instagram –...
Fast, good or Cheap? Pick 3
You of course know the traditional quip: Fast, Good or Cheap: Pick 2. (Also referred to as the Speed, Quality or Cost triangle) The reasoning (or wisdom based on experience) is that you can’t optimise for all 3. Enter ChatGPT and a plethora of AI tools. And most importantly, enter a team that has put the effort into prompt engineering skills and knows the limits/problems/shortfalls of the...
Truth Alone
Some songs have that moment.
That part you rewind and play/listen/watch over and over again.
Here’s Alter Bridge performing Words Darker than their Wings live at the Royal Albert Hall a few years ago.
The moment comes around 5:49 when Myles hits that note.
The crowd response is appropriate, and Mark gives him that nod at 5:58.
I’ve watched this so many times.
Escaping
I only learned yesterday the sad news that Margaret Urlich passed away a few months ago (23 August 2022).
Cancer.
She was only 57.
Glenn A Baker’s tribute is the best I’ve read.
HubShots 283: HubSpot Top Tips August 2022 Edition
After an (unintended) 6 week break*, Ian and I are back with a new episode of HubShots – our HubSpot focussed podcast (and now YouTube show). This episode we discuss: Incremental Growth List Layouts Email Subscription Types Frequency versus Relevancy in your email strategy Update a Contact when they’ve left a company Automatically Re-Open a Closed ticket when a customer replies (to a...
We are very selective who we work with
I get so many of these types of emails… *sigh*
Zoominfo Beautifully demonstrates the worst B2B pricing experience
We’re investigating options for some of our enterprise clients around data enrichment. ZoomInfo comes up as an option. I start checking it out. Looks like a potential option. I’ll check pricing. Here’s the pricing page – notice the View Pricing buttons: I click on the View Pricing button – here’s what I get: That’s right, there’s no pricing to View...
Inexcusable
“The only inexcusable offence for an officer is to be surprised.”
Courage is Calling p28
To not be prepared…
Virtue
“Virtue needs to be kept private. (Avoid virtual signalling which usually doesn’t have any skin in the game.)
Golden rule: do unto others…
Silver rule (negative golden rule): Do not do to others what you would not like them to do to you. This one prevents busy bodies from attempting to run your life.”
From Skin in the Game by Nassim Nicholas Taleb